Primula is an eco-friendly carpet extraction cleaning detergent and spotter. With a neutral pH, Primula is safe to use on 100% wool carpets, nylons, and all washable synthetic fibres. The perfume dispels any bad odours and refreshes the room with a pleasant citrus fragrance.


5 Litre

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Additional Information

Primula Commercial Carpet Cleaner: Transform Your Carpets with Eco-Friendly Excellence

Carpets are more than just a floor covering; they are an investment in comfort, style, and well-being. Keeping them clean is essential but can be challenging, given the range of materials and fabric types – especially some of the more durable commercial-grade carpets. Enter Primula, an eco-friendly, Australian-made, GECA-certified carpet cleaner designed to provide you with a clean, refreshed, and pleasant working environment.

What Sets Us Apart

Eco-Friendly Carpet Cleaner

Primula sets the bar high when it comes to eco-friendliness. Designed to align with modern sustainability requirements, it’s the cleaner of choice for those who care about the planet.

pH Neutral & Safe for All Carpets

Carpet materials vary widely, from natural wool to synthetic fibres. Primula’s pH-neutral formula ensures that it’s safe for use on all types of carpets, without causing any damage or discolouration.

Excellent Cleaning Power

Don’t let its gentleness fool you; Primula packs a punch where it matters. Its cleaning power is excellent, capable of lifting grime, stains, and odours from all types of carpets.

Science Behind the Product

Primula has been formulated with cutting-edge science, featuring biodegradable surfactants that clean efficiently while maintaining a neutral pH level. It employs a surfactant-driven mechanism that enhances the solubility of dirt and stains, allowing them to be lifted from the carpet fibers easily. The gentle yet effective formula ensures that your carpets are thoroughly cleaned without causing any harm to the fabric or the environment.

Environmentally Eco-Friendly

Primula aligns perfectly with GECA’s modern sustainability standards:

  • Biodegradable Surfactants: Ensures the cleaner breaks down naturally.
  • pH-Neutral: Carefully balanced to be effective without harming your carpet or the environment.
  • Low VOCs: Minimized Volatile Organic Compounds mean less air pollution.
  • Free of Harmful Chemicals: Primula is free from phosphates, ammonia, glycol ethers, heavy metals, ozone-depleting substances, nonyl phenol ethoxylates, caustics, and chlorine.

Sustainable Packaging

Bottles and Drums

Our 5L bottles and drums are made from HDPE (polyethylene) or PET which can be recycled. They are easy to dispose of via your usual curbside collection program or other recycling system. Chemrose recycles containers wherever possible, significantly reducing plastic usage and waste.

Cardboard Cartons

Our cartons contain a minimum of 70% of recycled cardboard and/or paper. Used boxes should be flattened and recycled in OCC (old corrugated cardboard) or mixed waste paper recycling programs.

User-Friendly Experience

The application of Primula is designed to be as simple and convenient as possible. It’s a versatile cleaner that can be used in various ways – as an extraction cleaner, a carpet spotter, or a pre-spray detergent. Plus, its pleasant citrus scent makes the cleaning process more enjoyable, leaving your room smelling fresh and clean.

Cost-Effective Solution

Primula offers you premium quality without the premium price tag. Its concentrated formula ensures that a little goes a long way, providing excellent value for your money. The result is a carpet as good as new, without burning a hole in your pocket.

Highest Quality Product

When it comes to quality assurance, Primula Commercial Carpet Cleaner is in a league of its own. As a premium commercial carpet cleaner, each batch goes through extensive safety testing to meet the highest industry standards. With quality checks at every stage of production, you can rest assured that each bottle delivers on the promises we make.

The design, manufacture, and supply of all Chemrose products are controlled by the Quality Management System which is registered and externally audited by SAI Global as complying with the requirements of AS/NZS ISO 9001 “Quality Management Systems – Requirements”.

Where It Works

Primula is incredibly versatile and can be used on:

  • Standard residential carpets
  • Commercial-grade carpets
  • Low-cost acrylics
  • New-generation, stain-resistant nylons
  • Pure wool or wool-blend carpets
  • Persian rugs
  • Printed carpets
  • Carpets in trains, boats, and planes

How It Works

At its core, Primula is a surfactant-driven liquid detergent designed for hot water extraction carpet cleaning. It can also be applied as a spot cleaner or a pre-spray detergent. Its neutral pH makes it safe for special settings like trains, boats, and planes, ensuring that it won’t corrode aluminium, fibreglass, or painted surfaces.

Why “Primula”?

The name “Primula” embodies the product’s essence—premium, eco-friendly, and gentle, like the Primula flower. Just like how the flower brightens up any garden, our product aims to brighten your living spaces by cleaning and refreshing your carpets. The name signifies our commitment to eco-friendly practices and top-notch quality, aligning with our core values and standards.

The Bottom Line

Primula Commercial Carpet Cleaner is more than just a cleaning solution; it’s a commitment to quality, safety, and environmental sustainability. Whether you’re dealing with high-traffic commercial carpets or delicate Persian rugs in your CEO’s executive office, Primula offers a one-size-fits-all, eco-friendly solution that cleans effectively while caring for the planet. Make the switch to Primula and experience a cleaner, fresher, and more sustainable living environment.


Available in 5L

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